Narrowcasting

Going from unknown to highend Authority

Narrowcasting is a journalistic term. It is to laser focus or zoom in i.e. specialise on a narrow segment of your interest or niche to serve the people in that segment exclusively.

This means your audience is highly specific and targeted.

People come to you for help or advice because in their eyes they ‘perceive’ you as an aficionado - a connoisseur or authority - someone they trust and advocate, and willingly follow.

I’ll unpack more in the lessons why you can build the same results these influencers enjoy in almost any niche or genre you’re in.

The Narrowcasting course is available on application.

Only graduates from my marketable Expertise course may apply.